WE REACH 400,000+ PEOPLE
ABOUT US
CONNECT WITH YOUR TARGET CUSTOMER IN A WAY THAT SPEAKS DIRECTLY TO THEM THROUGH THEIR INTERESTS
TEAMS RACE SEASON
IN NUMBERS
400,000+ In-person spectators reached
40,000+ Livestream every British Championship Race
400,000+ Pay to subscribe to MXGP-TV, where the European Championships are Streamed
2 Championships, the European & British
10+ Countries across Europe
20+ Races each year
10+ Races in the United Kingdom
READY TO CONNECT WITH YOUNG JET-SETTERS WHO ARE FITNESS FOCUSED & BRAND CONSCIOUS?
AUDIENCE MACRO DATA
AGE RANGE (%)
THEIR INTERESTS
70% Fitness & Exercise
39% Photo/Videography & Content Creation
67% Practicing Motocross
75% Vehicle Mechanics
64% The stylishness of a brands products
40% The values and principles of the brand
28.5% Female
71.5% Male
37% Home Owners
32% Parents
34% Would use a finance/credit option to fund their hobbies and interests
86% SAY, “I CARE ABOUT BRAND, I AM NOT JUST LOOKING FOR THE BEST PRODUCT”
WHAT MAKES THEM LIKE A BRAND
46% The sub-cultures and people associated with the brand
30% The brand sponsors the things I support
IN THE NEXT 18 MONTHS…
(X)% OF OUR AUDIENCE WILL PURCHASE
84% Sport Clothing
24% Travel Bags and Luggage
64% Energy Drink
37% Sports Nutrition
18% Wrist Watch
22% Fitness Tracking Wearable
90% will travel to a different country
32% will travel twice
83% WOULD GO ON A DIRT BIKE TRAIL RIDING HOLIDAY
REASON FOR TRAVELLING
18% Solo Travels
52% with Friends
54% Weekend Getaway
76% with Family
13% for Business
TRAVEL METHODS
36% Train
53% Ferry
59% Rental Car
77% Budget/Economy Flight
10% Business or 1st Class Flight
62% Travel
35% Non-Motocross Extreme Sports
33% Health & Wellbeing
6% Drone
14% Action Camera
8% Heavy Plant or Agricultural Machinery
82% Western Europe
67% Eastern Europe
29% North America
88% Hotel
42% Campervan or Caravan
34% Power Tools
28% Spark Plugs
42% Hand and Mechanic Tools
TRAVELLING ABROAD - IN THE NEXT 18 MONTHS
34% will travel 3 or 4 times
13% will travel 5 OR MORE TIMES!
TRAVEL DESTINATION
26% South America
10% Asia and Australasia
7% Africa
ACCOMMODATION THEY USE
6% Hostel
38% House/Flat or other Holiday Accommodation
OUR AUDIENCE IS RESPONSIVE
92% of our audience said, if a company sponsors Gabriel SS24 KTM Factory Juniors they are more likely to consider their product or service for future purchases, assuming price and quality are the same.
LET ME INTRODUCE YOU TO…
PERSONAS NAME
TOP THREE INTERESTS
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ABOUT NAME
PLAN TO PURCHASE
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WHY THEY LIKES A BRAND
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HOBBIES
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DIGITAL MEDIA PRESENCE
SOCIAL MEDIA
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TOTAL OF ALL ACCOUNTS
FOUNDER
-
GABRIEL SS24 KTM FACTORY JUNIORS
INSTAGRAM | 4.9K
FACEBOOK | 1.7K
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SHAUN SIMPSON
TEAM MANAGER
INSTAGRAM | 68.2K
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GYAN DOENSEN
RIDER
INSTAGRAM | 12.4K
TICTOK | 33K
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MAX WERNER
RIDER
INSTAGRAM | 12.6K
TICTOK | 5.1
ORGANIC MEDIA
The team are regularly covered by the following sport news outlets:
mxvice.com
livemotocross.com
dirthub.com
motoheadmag.com
gatedrop.com
HOW WE WORK WITH OUR PARTNERS
BUILT JUST FOR YOU
We don’t do the Gold, Silver, Bronze thing because we know that doesn’t work.
We want to learn about your goals, how you measure ROI and what you are trying to achieve.
Once we know that, then we can offer you something tailored to your needs.
SOME WAYS WE CAN WORK TOGETHER
Naming Opportunities
Onsite Activations
VIP Opportunities
Hospitality
Sampling
Content Creation
Brand Recognition
and more…
In other words, we want to hear about your goals and then build something just for you and your budget.
ALL OF OUR SPONSORS RECEIVE
Partnership Announcement (Press Release & Social Media)
Logo on the teams transporter vehicles
Logo on the teams awning backboard
Fulfilment report within 4 weeks of the last race of the season.
Continual reviews
Sponsorship manager
Race reports
Included in all press releases